The Organisational Immune Response or …

TLDR;-) Large organisations don't resist innovation because they're broken. They resist it because they're working. Four mechanisms do the killing: procedural resistance, resource competing, standard dilution, passive waiting. Each is a legitimate organisational function operating in the wrong context. If the immune response is firing, you're probably working on the wrong layer.

Eighty-three per cent of companies rank innovation as a top-three priority. Three per cent are ready to act on it. That is not a typo. BCG's 2024 Most Innovative Companies report calls what remains "zombie innovation systems": organisations going through the motions of innovation without strategic commitment, waiting for certainty that will never arrive.

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